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The latest edition of Pitti Fragranze, held in Florence from September 12 to 14, 2025, confirmed its role as an international showcase for haute perfumery.

He has a bewitching charm, occasionally tinged with sadness and restlessness, his inspiring, creative flair is forceful. Those traits tells us about Gibran, the young Andalusian rapper of distant Arab origins.

Rock solid and sun-warmed, yet with a character rich with nuanced and shady tones like its mountains. Victor and his Luberon, his Ventoux.

Your name is your destiny, so the saying goes. His name is Lir that in Gaelic means sea and his destiny is in the sea. A skipper by choice and by vocation.