Magazine

Moellhausen has received awards and acknowledgements for its video manifesto that, in only a few seconds, elucidates the relationship between fragrances and the soul of the world.

From idea to creation. To be competitive, avant-garde is an imperative: the future of fragrances requires every player in the supply chain to continually reinvent professionally. These are the first results from the event –organized by Moellhausen...

Some perfumes are worldwide top sellers. Others, while enjoying less financial success, are nevertheless cherished generation after generation, achieving a masterpiece status, which often overcomes any expectation.

Over the last decade, the evolution of Digital Technology has significantly affected the consumer behaviour, impacting on both the process of information collection and the final purchase.