Magazine

Putting the concept of a new product into words is a crucial step of its development and successful launch into the market. Writing a comprehensive and concise report about the new product and the whole project is a real opportunity: it is possible...

With more than 3,999 single fragrance materials[1] used within the fragrance industry, and a market estimation of $35.5 billion by 2019[2] —according to Perfumer & Flavorist—, the regulatory environment for fragrances is extremely complex

Moellhausen has received awards and acknowledgements for its video manifesto that, in only a few seconds, elucidates the relationship between fragrances and the soul of the world.

From idea to creation. To be competitive, avant-garde is an imperative: the future of fragrances requires every player in the supply chain to continually reinvent professionally. These are the first results from the event –organized by Moellhausen...